The Brief:
1017 were initially appointed by KC Design House to provide marketing support around the refurbishment of their showroom and their 35th anniversary celebrations. It was agreed KC’s current marketing wouldn’t be sufficient to take the company in to this new and exciting phase and a full review was required.
What We Did:
Working in conjunction with KC’s incumbent agency, 1017 and SRC Creative looked at refreshing the company’s current logo and branding so that it more closely reflected the direction the business was taking. Further to this we collaboratively reviewed and updated the KC website, incorporating the new branding and best online practice.
1017 also arranged social media training so that KC could effectively communicate and network with a much broader online and influential audience, and provided support for an open event, specifically targeted at developers and architects. This was done through email marketing and the design and production of an event invitation.
Results:
A successful transformation of the showroom has been made and KC are already seeing the benefits from increased marketing activity.
“Thank you Samantha for your fantastic marketing with KC Design House so far. You have understood completely what KC Design House’s business ethos is all about and have enabled us to move forward with new branding, a new website and other marketing material. We will look forward to our next meeting to continue our marketing journey with you.”
Charlotte Jewkes – KC Design House
