Celebrity Slim

The Brief:

The team at Pennine Food Ingredients acquired Celebrity Slim UK and required an update of the ecommerce site, which would work for their UK clients and could be managed easily by the internal marketing and comms team.

What We Did:

At 1017 we completed a full review of the existing site and proposed improvements for a new fully responsive e-commerce site. The new site included a full content management system to manage all the websites content through WordPress, along with an online portal, food/weight logs, forums, share weight features, social media integration and on-site SEO. The team were trained on how to use the site.


A full ecommerce site, which is easily updated by the Celebrity Slim team as part of their on-going comms plan. 1017 also provide on-going maintenance of the site.